“The Phoenix dies and then is born again,
When it approaches its five-hundredth year;
On herb and grain it feeds not in its life,
But only on tears of incense and amomum,
And nard and myrrh are its last winding sheet.”
DANTE ALIGHIERI, INFERNO CANTO XXIV

With brilliant scarlet, gold plumage and a melodious cry, there could only be one phoenix existing at any time. At the end of its long-life cycle of 500 years, the phoenix builds its own funeral pyre, fashioned from aromatic boughs and spices. Cinnamon twigs and resin abound resulting in an ominous nest atop the Temple of the Sun. Consumed by the sudden burst of flame, it dies in a spectacular, fiery inferno. From the pyre and bed of embers, symbolically births a new phoenix enveloped by the cloud of darkness and scorched, fragrant wood which after embalming its father’s sacred ashes, in a ball of myrrh and honour, is reborn. The phoenix must burn to emerge. Burn to rise. Stronger, wiser. Immortal.

","“The Phoenix dies and then is born again,When it approaches its five-hundredth year;On herb and grain it feeds not in its life,But only on tears of incense and amomum,And nard and myrrh are its last winding sheet.”DANTE ALIGHIERI, INFERNO CANTO XXIVWith brilliant scarlet, gold plumage and a melodious cry, there could only be one phoenix existing at any time. At the end of its long-life cycle of 500 years, the phoenix builds its own funeral pyre, fashioned from aromatic boughs and spices. Cinnamon twigs and resin abound resulting in an ominous nest atop the Temple of the Sun. Consumed by the sudden burst of flame, it dies in a spectacular, fiery inferno. From the pyre and bed of embers, symbolically births a new phoenix enveloped by the cloud of darkness and scorched, fragrant wood which after embalming its father’s sacred ashes, in a ball of myrrh and honour, is reborn. The phoenix must burn to emerge. Burn to rise. Stronger, wiser. 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Crisp, green, and bold, the legendary fougère is a true icon in the world of fragrances dating back well over a century. With Bright Aura, Ibrahim Fuhaid brings his marvelous touch to the timeless genre, presenting a vibrant and delightful unisex fougère that radiates both luxurious elegance and ebullient wonder.

It opens with a bright, invigorating blend of lavender, grapefruit, crisp apple, and bergamot, fresh and full of energy. As it evolves, the heart reveals a deeper, more aromatic layer of basil, wormwood, juniper berries, and cinnamon leaves, adding intrigue and warmth. Finally, it settles into a rich, lasting base of Virginia cedarwood, creamy sandalwood, oakmoss, amber seeds, and the rare depth of natural ambergris, leaving behind a lingering, magnetic aura that stays with you long after the moment has passed.

","Crisp, green, and bold, the legendary fougère is a true icon in the world of fragrances dating back well over a century. With Bright Aura, Ibrahim Fuhaid brings his marvelous touch to the timeless genre, presenting a vibrant and delightful unisex fougère that radiates both luxurious elegance and ebullient wonder.It opens with a bright, invigorating blend of lavender, grapefruit, crisp apple, and bergamot, fresh and full of energy. As it evolves, the heart reveals a deeper, more aromatic layer of basil, wormwood, juniper berries, and cinnamon leaves, adding intrigue and warmth. Finally, it settles into a rich, lasting base of Virginia cedarwood, creamy sandalwood, oakmoss, amber seeds, and the rare depth of natural ambergris, leaving behind a lingering, magnetic aura that stays with you long after the moment has passed.",{"_36":568,"_66":67,"_68":69,"_70":569,"_72":570},"gid://shopify/ProductImage/62130814386497","Bright Aura by Ibrahim Fuhaid","https://cdn.shopify.com/s/files/1/0765/6138/3745/files/914006.jpg?v=1759877330",{"_76":572},[573,577],{"_36":574,"_80":81,"_82":575},"gid://shopify/MediaImage/53174426796353",{"_36":576,"_66":67,"_68":69,"_70":569,"_72":570},"gid://shopify/ImageSource/53244602286401",{"_36":489,"_80":81,"_82":578},{"_36":491,"_66":89,"_68":90,"_70":-5,"_72":492},{"_94":580,"_100":581},{"_96":317,"_98":99},{"_96":582,"_98":99},"170.0",[584],{"_106":107,"_108":585},[586,596],{"_106":111,"_112":587,"_138":-5},{"_114":25,"_115":13,"_116":-5,"_36":588,"_82":589,"_121":590,"_34":591,"_124":592,"_128":594,"_38":111,"_130":-5,"_131":-5,"_132":595,"_135":-5,"_136":-5,"_137":-5},"gid://shopify/ProductVariant/50886399787329",{"_119":120,"_36":568,"_72":570,"_70":569,"_66":67,"_68":69},{"_96":582,"_98":99},{"_38":560,"_42":561},[593],{"_106":107,"_127":111},"914006",{"_127":134},{"_106":511,"_112":597,"_138":-5},{"_114":25,"_115":25,"_116":-5,"_36":598,"_82":599,"_121":600,"_34":601,"_124":602,"_128":604,"_38":511,"_130":-5,"_131":-5,"_132":605,"_135":-5,"_136":-5,"_137":-5},"gid://shopify/ProductVariant/50886399820097",{"_119":120,"_36":515,"_72":492,"_70":-5,"_66":89,"_68":90},{"_96":317,"_98":99},{"_38":560,"_42":561},[603],{"_106":107,"_127":511},"914006_S",{"_127":151},{"_114":25,"_115":13,"_116":-5,"_36":588,"_82":607,"_121":608,"_34":609,"_124":610,"_128":594,"_38":111,"_130":-5,"_131":-5,"_132":612,"_135":-5,"_136":-5,"_137":-5},{"_119":120,"_36":568,"_72":570,"_70":569,"_66":67,"_68":69},{"_96":582,"_98":99},{"_38":560,"_42":561},[611],{"_106":107,"_127":111},{"_127":134},[614],{"_114":25,"_115":25,"_116":-5,"_36":598,"_82":615,"_121":616,"_34":617,"_124":618,"_128":604,"_38":511,"_130":-5,"_131":-5,"_132":620,"_135":-5,"_136":-5,"_137":-5},{"_119":120,"_36":515,"_72":492,"_70":-5,"_66":89,"_68":90},{"_96":317,"_98":99},{"_38":560,"_42":561},[619],{"_106":107,"_127":511},{"_127":151},{"_59":-5,"_38":569},{"_127":41},{"_127":624},"[\"Fougere\",\"Fresh - Citrus\",\"Fresh - Clean\",\"Green / Herbaceous\",\"Woody - Fresh\"]",{"_127":626},"[\"Ambergris\",\"Ambrette\",\"Apple\",\"Artemisia\",\"Basil\",\"Bergamot\",\"Grapefruit\",\"Green Apple\",\"Juniper\",\"Lavender\",\"Lilac\",\"Musk\",\"Oakmoss\",\"Sandalwood\",\"Virginia Cedar\"]",{"_127":183},{"_127":629},"2025",{"_127":631},"Saudi Arabia",{"_127":199},{"_203":634},{"_36":205,"_42":206,"_38":41,"_57":207,"_82":-5},{"_36":636,"_38":637,"_40":638,"_42":639,"_44":299,"_46":640,"_55":641,"_57":642,"_59":643,"_60":644,"_62":644,"_63":645,"_74":649,"_92":662,"_103":666,"_152":702,"_160":709,"_169":724,"_172":726,"_174":-5,"_175":727,"_176":729,"_179":-5,"_180":730,"_181":732,"_184":-5,"_185":733,"_188":-5,"_189":-5,"_190":735,"_193":737,"_196":-5,"_26":739,"_197":741,"_200":-5,"_201":742,"_208":-5},"gid://shopify/Product/8678407864641","Vanitas","Profumum","vanitas-eau-de-parfum-by-profumum",[48,49,50,51,52,53,54],"2025-07-03T20:41:53Z","Just what we're always on the look-out for – a vanilla scent that is sophisticated and complex, but still delicious and comforting. Vanitas opens with a chilly dose of myrrh, which is almost medicinal at first, but as it warms on the skin, its deep, resinous sweetness emerges and blends with the creamy warmth of truly excellent vanilla. Delicate orange flower enhances the high notes, and sandalwood adds a dark golden bass line – but the heart of this accord is the exquisite pairing of vanilla and myrrh. The myrrh adds mystery to all the luscious qualities we love in vanilla and brings in a dark sweetness that is not at all food like. Happily, it adds just enough of a cool edge to keep things intriguing, but not enough to overpower our beloved vanilla. Soft, enveloping and tantalizing - this is the grown-up vanilla we've dreamed about.","Just what we're always on the look-out for – a vanilla scent that is sophisticated and complex, but still delicious and comforting. Vanitas opens with a chilly dose of myrrh, which is almost medicinal at first, but as it warms on the skin, its deep, resinous sweetness emerges and blends with the creamy warmth of truly excellent vanilla. Delicate orange flower enhances the high notes, and sandalwood adds a dark golden bass line – but the heart of this accord is the exquisite pairing of vanilla and myrrh. The myrrh adds mystery to all the luscious qualities we love in vanilla and brings in a dark sweetness that is not at all food like. Happily, it adds just enough of a cool edge to keep things intriguing, but not enough to overpower our beloved vanilla. 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