Humiecki & Graef
A perfume label full of Memories.
The idea for this new luxurious perfume brand was developed by Sebastian Fischenich and Tobias. This brand was created to tell stories. Special stories with emotion and warmth, stories characterized by all facets of life. Stories like those of their grandmothers, which were ultimately the inspiration for the name of their brand.
At the start of their business, the young creators discovered that their life stories share formal commonalities: their intensive and intimate relationships with their grandmothers. Especially because scents mirror memories and emotions in incomparable ways, feelings and experience are subtle but formatively integrated.
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