Anatole Lebreton in Men's

Among the five senses, smell is the one that is closest to our primal instincts and to our animal share. Smelling is a wild and free act, a way to touch the world, and to be touched by it. The art of smelling is somehow a bit raw, barbarian, and never quite tamed. On the other hand, though, without perfume you are naked, without adornment. Anatole Lebreton creates perfumes that dress you up and unveil you at the same time, inviting to connect with the primal and the carnal. He likes it when you feel a heart beating, when it is moving and thrilling, when there’s fantasy and mystery. Anatole's perfumes are like him, they are alive. They tell stories and beckon you to travel, to return to origins, to sensations. He sees them as landscapes, or daydreams. Creating a perfume, or wearing it for that matter, is like an exploration and a journey, be a conqueror and be conquered at the same time. To put on perfume means having imagination, it’s like this little additional olfactory je ne sais quoi that brings magic to life.