Sanrio
Last year when Sanrio launched its first Momoberry store to meet the lifestyle needs of adult Hello Kitty and Sanrio fans, there was only one thing missing – a fragrance.
The store needed a signature scent, one that was in line with the now sophisticated tastes of the legion of fans who have grown up with Hello Kitty. The fragrance had to be like no other on the market and of the highest quality. Sanrio turned to a young, independent parfumeur who was skilled in artisan, boutique essences to create the Momoberry signature scent, an individual who had also been a loyal Hello Kitty fan since childhood -- Tristan Brando.
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