Fashion designer Bella Freud was born in London and studied in Rome. She is renowned for her signature jumpers Je t’aime Jane, Ginsberg is God and 1970. Fans of Bella Freud include Alexa Chung, Laura Bailey, Kate Moss and Alison Mosshart. Bella launched her eponymous label in 1990 and in the intervening years she has designed runway collections, created films, and consulted with other leading fashion brands. 2013 saw the development of the RTW collections and expansion into the beauty market. The Bella Freud Eau de Parfum collection was launched in 2014 and has gained a cult following.